Tootels Summer Holiday Social Media Competition

I assisted Tootels in crafting a summer holiday competition that served as the central point of all their marketing in December. The competition was a major talking point that we used to market around for that month. This strategy was very successful and will be re-considered next December.

Design

I held a social media competition for Tootels in December 2018. Winner gets a Huawei Mate 20 Lite. Participants must follow Tootels on Facebook and Instagram while tagging 2 friends.

Marketing

The image was used for Instagram and Facebook Stories and was also delivered to recipients over Whatsapp and other instant messaging apps. This flyer design was optimized for mobile smartphone viewing.

Results

Instagram grew from 200 followers to 1000, Facebook followers grew from 4500 to 6000.

Additional flyers

More flyers were made in this format (see below) to send out to mobile customers. This format allows customers to view every detail of the flyer clearly without zooming in.